How to Put an End to Pointless [and expensive] Rewards

Everyone knows the power of positive reinforcement. So you do what most companies do: you hand out Fitbits, yoga mats, Amazon gift cards, and branded water bottles—anything to spark interest in a wellness challenge or safety initiative. And it works… temporarily.

But once the challenge ends and the swag is gone, participation drops. Employees return to their old habits, and your wellness or safety momentum stalls. Even worse, your budget’s been blown in the first quarter—leaving you scrambling to maintain engagement for the rest of the year.

Sound familiar? You’re not alone.

What these programs often miss is that rewards only work when they’re aligned with lasting behavior change—not just temporary motivation. Throwing expensive gifts at short-term goals doesn’t produce the long-term cultural shift employers are after. That’s why GoPivot takes a smarter, more scalable approach through PivotPoints.

Introducing PivotPoints: Smarter Incentives, Stronger ROI

GoPivot’s model draws inspiration from proven behavior-change systems like credit card loyalty programs and airline miles. Instead of issuing a single reward for a one-off action, PivotPoints allow employees to earn points consistently over time—points that are tied directly to behaviors that matter.

Here’s how PivotPoints help eliminate pointless rewards and make your incentive program actually work:

  1. Appeal to Real Motivation
    Employees can choose from over 5 million rewards in the YourChoice online rewards mall—from e-gift cards and merchandise to travel, event tickets, or even HSA deposit dollars. When the reward is personal, the motivation is real.
  2. Reward What Moves the Needle
    Points are only awarded for actions that actually drive results—whether that’s logging biometric improvements, completing safety trainings, or engaging in team wellness challenges. No more wasted spend on random gift cards for checking a box.
  3. Make It Achievable and Social
    GoPivot makes it easy for employees to involve peers or even family members in their progress, creating a natural support system that helps turn behaviors into habits.
  4. Get More for Every Dollar
    Traditional rewards might cost $100 for a one-time item. With GoPivot, that same $100 could yield 10,000 PivotPoints—which can fuel months of consistent engagement. It’s a smarter use of budget that delivers exponential returns.
  5. Create Lifestyle Shifts, Not One-Time Wins
    Long-term behavior change requires sustained motivation. GoPivot’s points-based wellness incentive system keeps employees engaged by always giving them something to work toward—no matter the time of year.
  6. Unify Your Incentives on a Single Platform
    Instead of using separate tools for wellness, safety, and behavior change, GoPivot integrates everything into a single platform. That means employees log into one place, earn points for everything, and feel part of a cohesive system. This drives greater participation across the board and simplifies program administration.

With GoPivot, there are no pointless rewards—because every point earned is tied to something that matters. You’re not just buying engagement; you’re investing in sustained culture change.

And most importantly, GoPivot doesn’t charge based on PEPM (per employee per month). You only pay when employees actually participate—making it a performance-based model that works just as hard as your team does.

Curious what that might look like for your organization? Explore our health and wellness platform or schedule a live demo to see it in action.

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